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National Wildlife Federation

Protecting wildlife and water quality in the Delaware River.

A black bear is sitting on the ground.
A bus stop with a poster on it
A bus stop with a poster advertising the delaware river.

In partnership with the National Wildlife Federation (NWF), CauseWay created a major communications campaign to bring attention to the need to protect the Delaware River basin in four states (NY, NJ, PA, and DE). Our scope included:

  • Creative Development
  • Media Planning and Placement
  • Localized Assets
  • Hyper-targeted Digital Media (to government officials and residents)